The sports betting industry has made more than a chlorine-filled splash this year, and as a result of the pandemic, it’s evident that the growth of the industry has skyrocketed in popularity once again.
However, the sector has held the number one spot for quite some time, according to extensive research and in-depth knowledge about all things related to sports betting.
Recent events have seen the return to in-person glory of the sports betting sector, which was much more extensive than the scale possible since the pandemic. This has rekindled the passion for this industry, currently holding 24%, 5%) and 7% market shares, respectively.
With an astounding 49% market share, sports betting has become an investment for many looking to diversify, or simply add to their portfolios, where their business is able to thrive within a proven ‘evergreen market.’
Sport betting has taken the world by storm
In a world where numbers are king, it makes sense that investors and operators are flocking to the sports betting industry, and it’s because they often feel that it’s a win-win situation, as there’s no arguing with numbers.
These data show how countries operating around the globe have tapped into a lucrative revenue stream and that many teams are complying with laws and regulations.
In making sure that operators can influence ‘safer gaming’, sportsbook software providers aren’t only in the game of sports betting for numbers, they’re there for the people that create and support the industry that’s well-loved by many.
Bettors are at the heart of everything providers and operators do, from being able to customise sports content to player specials, it’s all about making sure the gamer is happy. Statistic and data such as wthis makes it clear that many need to remain happy, satisfied, and coming back for more.
This is why operators look to providers for their manual-aspect backend, customisable front layer and access to several data providers that reduces the risk of site-surfing… all the while, offering operators a state-of-the-art risk management system. For the success of the sports betting industry it is all in the details.
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