News Casino 12 April 2022
Scarlet Pearl Casino Resort partners Everi
By Michael Bartlett
Everi Holdings on Tuesday said its subsidiary, Everi Payments, has gone live with a solution for the liquidity of crypto currencies, B4U Financial, at the Scarlet Pearl Casino Resort on Mississippi’s Gulf Coast.
Located in D’Iberville, Mississippi, the Scarlet Pearl Casino Resort says it continues to invest in the existing casino and improve amenities to better serve all customers.
The management team said Scarlet Pearl’s partnership with Everi dates back to the casino’s opening in 2015, with the installation of a full suite of financial and loyalty products and services, as well as electronic gaming machines.
Everi Holdings offers a range of products and services for land-based as well digital casinos, including financial technology and player loyalty.
According to the company, through Everi’s financial access solutions, the B4U Financial crypto currency solution allows casino patrons the ability to convert digital currency into cash.
Additional integration capabilities include casino operators’ ability to track the disbursement of cash through the B4U API to the owners’ existing systems in real time. Officials said this capability is enhanced by Everi’s real-time monitoring tools and remote diagnostics features, which provide greater uptime with quicker response and resolve times.
“Providing new, alternative ways to fund a patron’s casino experience is crucial in the age of digital currency,” Darren Simmons, Everi’s Executive Vice President and FinTech Business Leader, said in a statement. “Combining B4U Financial’s solution with Everi’s ATMs and, in the future, additional financial access solutions at Scarlet Pearl, furthers our collective goal of being able deliver an enhanced and seamless patron experience.
Simmons said Everi “continually evaluates” advanced technologies that can add new capabilities to the company’s “Digital Neighborhood.”
“Our ability to integrate with the B4U Financial crypto solution meets this criterion by enabling us to further diversify the types of financial transactions we can offer to casino guests,” Simmons said.
Scarlet Pearl CEO LuAnn Pappas added: “Scarlet Pearl’s collaboration with Everi allows our guests a new way to fund their experience, as we continue our focus on setting high standards for player convenience and engagement. We are dedicated to delivering innovative experiences, and we are excited to be the first casino in Mississippi to introduce this new feature for our guests.”
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